Keep An Eye On Your Social Media Reputation

Use The ‘Voice Of The Customer’ To Unlock Unmet Needs
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Every year, eCommerce sales increase by double digits, and this trend is expected to continue in 2022.

Today, half of global marketers use social listening to understand consumers’ changing preferences.

Marketers can better keep up with real-time trends and customer mood with the help of social listening.

Monitor what people (not just your followers or customers) are saying about your brand online and how the public sees your organization.

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Do you know what people are saying about your brand on social media accounts? Social listening, also known as social media monitoring in marketing, is all about finding, discovering, and analyzing what is being said about a brand, organization, or even a person on the internet.

You establish your consumers’ trust by responding respectfully and immediately to both critical and positive feedback via good social listening. You’ll need to contact skilled ORM professionals to make this process go smoothly. This is when Eridium enters the picture. Our social listening and market research teams can assist you in gaining insights from the conversation around your business.

We use real-time data from your social networks to target and engage your consumers on their journey to buy via our services. We can assist you in keeping track of talks regarding your brand, rivals, and market. Eridium analyzes data from the social media monitoring tools to give your company an actionable customer service insight that is tailored as per your brand and goods.

Social listening tools will gather every possible mention and extensively evaluate the data, providing you with actionable information to enhance the online presence. Join hands with our experts and get the best results in the very first month.

Increase Your Revenue With Eridium

Get in Touch with Our ORM Experts to Get Quote
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We Offer

01

Monitor Social Mentions

We provide you with the tools you need to keep track of your brand's mentions on social media, so you can plan ahead and interact.

02

Track Brand Reputation

We can help you keep track of your brand's health and compare it to that of your rivals.

03

Consumer Segmentation

We provide you with the relevant tools that will help you differentiate consumers, based on demographics, interests, and behavior.

04

Trend Analysis

Our social listening specialists use smart filtering to show you what's hot in your sector, with your brand, and even with your competitors.

05

Crisis Management

By recognizing, diffusing, and pleasing consumers, we take a proactive approach to managing public relations issues before they become a disaster.

06

Insightful Reporting

We create products to match your individual company goals and KPIs, from custom-designed reports to goal-setting to targeted social media ROI models.

Our Impact

Wipro –Multiplying sales funnel with the integrated search for IT services major

Wipro is a leading global information technology, consulting, and business process services company. It provides end-to-end solutions to help clients harness the power of digital technology to drive their business transformation. Wipro approached Eridium intending to enhance its brand visibility and acquire new visitors through its digital marketing efforts. The client also aimed to increase…
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Nullifying negative brand reviews for a global IT service provider

A leading IT services provider, had a strong technological portfolio to reimagine business potential. However, the brand was missing an employee-friendly digital presence on Glassdoor, a key component of its business development journey. The client mandated Eridium, a digital marketing agency, to reimagine the brand story, create content, and enhance the digital reputation for the…
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Enhancing positive employee engagement by 200% for a global IT services brand

A leading technology solutions company, had a strong engineering pedigree but lacked an employee-friendly digital presence as a key component of its business development journey. The client assigned Eridium to build a solution that would increase positive sentiments while resolving negative conversations across digital mediums, search and analyze brand conversations across digital spaces, and build…
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Senseforth: Multi-Campaign Strategy Sparks Success

Senseforth, a prominent Generative Conversational AI platform, is dedicated to empowering global enterprises by enhancing efficiency and revenue through cutting-edge conversational AI. It envisions a future where organizations wholeheartedly embrace this transformative technology to facilitate meaningful interactions with their customers, employees, and all stakeholders. The Senseforth team wanted to explore the lead generation in multiple…
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Plotting Your Northstar - Our Blog

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WHY CHOOSE US?

In simple words, the concept of social listening involves multiple tasks, from monitoring conversations about your brand on social platforms to enhancing your online presence. Social listening allows you to learn more about what others are saying about you and your business on the internet. We assist you in tracking talks about your brand, competitors, and marketplace by using the power of Social Listening. We delve into your clients' desires and demands, resulting in increased income via better customer service.

Following are some of the reasons why you should join us without any doubt in mind –

  • Identify Your Audience

Guesswork is no longer necessary with social listening. Our team will find out what people are talking about your products and services. This helps us know where to concentrate the marketing efforts and to deliver better results.

  • Improve Customer Service

While concentrating on listening to your consumers, we will ultimately get both favorable and negative comments. This helps us utilize this information to have a better understanding of your consumer base and tailor your customer service to fit their demands.

  • Gain an Edge Over Your Competition

Our social listening service may help you figure out what your competitors are doing good and bad. This enables us to strategically position you to take market share when the chance arises.

  • Discover Customer Pain Points

With our social listening service, you may pay closer attention to your customers’ problems and better resolve the same. You may make modifications to your goods and services to address key pain areas.

What Makes Our Services Special?
We acquire the most relevant data for your company via social media monitoring and concentrate on what's most essential to help you enhance engagement and provide consumers with what they want. We'll collaborate to find out where your customers are talking about their pain issues, requirements, and desires that are relevant to your product category.

At Eridium, we scrape reviews and comments from social media and blogs/forums, and we can gather data from any source and from everywhere your consumers are. We then use machine learning to mine and analyze the data in order to uncover a number of points that can assist you in improving your customer experience and product roadmap.

With our hands-on approach and transparent working style, Eridium will take care of all of your social listening demands.

FAQs – Know Us A Little More!

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Performance Marketing Analyst

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Performance Marketing
Job Description
We are looking for a Performance Marketing Analyst to run PPC campaigns and monitor paid search budgets. You should be well-versed in the principles of Search Engine Marketing (SEM) and Social Media Marketing (SMM). You Should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Responsibilities:

Participate in forming effective performance marketing strategies.
Launch and optimize various PPC campaigns.
Oversee accounts on the search and social media platforms (e.g., Google Ads, Bing, LinkedIn, Facebook).
Be involved in keyword selection and audience targeting.
Monitor budget and adjust bids to gain better ROI.
Track KPIs to assess performance and pinpoint issues.
Produce reports for management (e.g., dashboards).
Write attractive and concise copy for adverts.
Suggest and develop new campaigns across multiple channels.
Find ways to reduce the risk of click fraud.
Keep abreast of PPC and SEM trends.

Account Manager

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Account Management
Job Description
We are looking for a Digital Account Manager with experience/proficiency in performance marketing, SEO and a strong customer success approach. Must have a knack and love for everything in the digital space. You should be able to contribute to company growth through creating and maintaining long-term and successful client partnerships.

Responsibilities:
To understand the client and the brand and become the brand custodian
Be the central point of contact for clients and internal teams
Build strong, long-term client relationships and maintain frequent contact
Create digital strategies and program planning for your brands
Analyse digital campaigns results and create corrective solutions if needed
Have a clear understanding of the clients’ needs and business objectives

Recruitment Intern

Eridium
Bengaluru | Karnataka
Internship
99+ Employees
HR
Job Description
HR Intern responsibilities include updating our employee records with new hire information, screening resumes, and scheduling interviews. If you're interested in kickstarting your career in HR and getting a closer look at how our company approaches payroll, recruiting, and employee development, we'd like to meet you.
Ultimately, you will assist in organizing and coordinating our HR policies and procedures.

Responsibilities:
Update our internal databases with new employee information, including contact details and employment forms
Screen resumes and application forms
Schedule and confirm interviews with candidates
Post, update, and remove job ads from job boards, careers pages, and social networks

Search Engine Optimization Executive

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
SEO
Job Description
As a Search Engine Optimization Executive, you should have a good experience and understanding of Search engines strategies, optimization techniques / Practices and should be well versed with customer and market dynamics.

Responsibilities:
Reviewing and analyzing client sites for areas that can be improved and optimized
Master of SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Recommend and execute strategies for content development in coordination with SEO goals – general and keyword specific
Writing powerful calls-to-action to convert visitors
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
Good Knowledge of backlinks strategies and functionality aspects
Familiarity with WordPress or other content management systems
Communication to team and management on project development, timelines, and results

Designation Name

Eridium
City | State
Full Time
99+ Employees
IT Services and IT Consulting
Job Description
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