Boost Your Brand Visibility On The Right Platforms!
Every year, eCommerce sales increase by double digits, and this trend is expected to continue in 2022.
Reaching the right audiences at the right time using the right social media platforms is what brands need to include while setting up social media marketing goals.
Is your company taking full advantage of social media platforms? Are you planning to increase your brand recognition online and foster deep connections with your clients and followers?
Statistically, more than 70% of customers anticipate a brand’s activeness on social media.
Though a majority of businesses use social media platforms – such as Facebook, Instagram, Twitter, and LinkedIn – to sell their brands, they are unsure which is the right one to invest in. This is where social media management comes into the picture.
With Eridium’s social media management and advertising services, you can focus on boosting your business growth, instead of struggling with social media accounts.
Our social media marketing experts explain the various aspects of business-to-consumer (B2C) and business-to-business (B2B) social media marketing to help you create a robust marketing campaign.
We start with conducting extensive market research and then identifying the appropriate social media marketing platforms. From analyzing audience behavior to crafting engaging content, we put our best efforts to improve your business’s social media presence.
To enhance your digital presence, we will love to serve you in the best possible way.
Build A Positive Brand Image With Eridium
Monitor a brand's Facebook account, optimizing advertisements, and modify content to promote the website while increasing web traffic.
Reach the right audience at the right time with Instagram marketing strategies to resolve business problems and improve brand visibility.
Improve a brand’s LinkedIn reputation professionally with best practices by generating insightful posts, connecting with thought leaders to successfully promote it.
Wipro –Multiplying sales funnel with the integrated search for IT services major
R3SET – Amplifying the brand visibility by engaging 3.7M people for Pharma OTC brand
Nullifying negative brand reviews for a global IT service provider
Enhancing positive employee engagement by 200% for a global IT services brand
Plotting Your Northstar - Our Blog
Maintaining transparency while working is what we focus on the most at Eridium. For your online marketing requirements, our dedication to efficient social media administration and marketing tactics produces a significant network resource.
Gain the following advantages by collaborating with our social media marketing company!
WE HAVE A COMMITTED TEAM OF PROFESSIONALS
Depending on your requirements, we work on effective strategies to meet social media marketing needs and objectives. For better growth, you might need to hire several social media and digital marketing specialists to work on your brand. At Eridium, we connect you to our specialised account managers that are available via phone or email to answer any inquiries and have conversations at any point of time.
WE OFFER CUSTOMIZED SOCIAL MEDIA MARKETING SERVICES
With a social media marketing strategy tailored to your requirements and financial constraints, you may increase your social media engagement and marketing efforts. To develop digital marketing strategies for social media that are efficient and increase return on investment, our social media marketing professionals pinpoint your target demographic. To enhance your plans and focus on particular keywords and subject areas that are pertinent to your business, we use analytics and data tracking technologies.
WE KEEP YOU UPDATED WITH OUR REGULAR REPORTING
To give you a clear picture of what we are doing, we provide in-depth reporting metrics through our social media campaign reports. This will give you a thorough overview of your social media performance. In order to assist you track your return on investment, we also provide a weekly or monthly summary of the social media activities we've completed and the hours we spent on them.
WE ARE AN EXPERIENCED OPTION
Eridium has experience in dealing with B2B as well as B2C markets of different sizes. Our social media marketing company aims to exceed your expectations, regardless of whether you are a startup, enterprise, or multi-location business. Our experts are there to give your brand a strong social media presence through persistent investigation, monitoring, and alterations to online resources and trends.
WE SUPPORT EXTENSIVE ONBOARDING PROCESS
When your campaign first launches, our social media marketing advisors give you a detailed summary of your social media marketing approach. You will be fully aware of the strategies we will use to accomplish your objectives in this way. To make sure we are on the same page, we also define your campaign analytics from the beginning.
FAQs – Know Us A Little More!
Is Social Media Necessary For A Business?
YES, it is. Statically, there are presently 3.5 billion social media users worldwide and this is roughly equal to 45 percent of the population. The number is only continuing to rise. Through social media platforms, it becomes easy to establish direct connection between the consumers and businesses, leading to increase in overall sales and revenue. Compared to traditional marketing techniques like television commercials and billboards, social media marketing can help your company quickly reach a bigger audience. By staying active on social media accounts, you not only stay connected to your consumers, but also address their queries on time. Use paid advertisements, organic posts, or blog promotion to gain better reach and brand awareness.
How Is Social Media Post Different From An Ad?
To make your social media strategy effective, it is recommended to make use of both free and paid social media. On one hand, anything that occurs without sponsored advertising is considered organic. Tracking your organic social media efforts is simple with posts, shares, comments, likes, or messages. On the other end, any response to a social media post that reads “Sponsored” is regarded as a paid response. Boosted posts, click-optimized advertising, lead generation forms, and video adverts are examples of paid social media. A combination of paid and organic content ensures a wider audience and following.
How Soon Can I See Results?
When it comes to social media, generally the results are measured with the improvement in engagement and enhancement in followers. Considering our previous records, our clients observe an increase in followers and engagement within the first month only. We assure you that the outcome will keep on getting better every month.
To gain stability on results, we advise our clients to use these services for at least 6 to 12 months. This is so that your brand may grow its following, engagement, and word-of-mouth thanks to our social media management service. You can also use our paid social advertising services to concentrate on generating conversions in the near future.
How Many Social Media Platforms Should My Company Be Active On?
It generally depends on the size of your team. The number of people you can contribute to your social media activities plus the amount of time you can invest, all matter when it comes to managing the number of social media accounts.
For example, if you are a solopreneur, begin with staying active on 2 or 3 social media platforms. It is advised to go for popular options like Facebook and Instagram first. Do not assume that simply because there are several, enormous social networks, you must pursue them all. Instead of chasing after many and getting subpar outcomes, it is far preferable for you to concentrate on a small number and obtain high engagement.
It can be a wrong turn if you create accounts on multiple social media platforms and are unable to manage those on a regular basis. Yes, social media is important and necessary nowadays. However, you should only use platforms that you can effectively manage, plan, and tailor to your target audience.
How Can I Increase My Social Media Following Effectively?
It is a fact that businesses that only advertise themselves and their products on social media are unable to connect with the audience effectively.
Question yourself; would you want to follow a company on social media if it is continually shoving their deals and products down your throat? Well, we don’t think so. Most people consider this to be obnoxious, spammy, and fatal. And even if these companies are fortunate enough to attract followers, the majority of individuals would unfollow right away after reading these kinds of postings.
To proceed in the right direction, it is advised to make a profile that focuses on a certain target audience. Your social media content should appeal to your targeted audience by entertaining, educating, and informing them. Consider your content style and media such as textual, audio, video, and visual.
Can I Post On My Social Media Accounts While You Are Working On Them?
Yes, you can publish on your social network profiles even though our team is working on them. However, we advise that you postpone any significant announcements or campaigns until our staff has had a chance to work on your accounts. This helps in making your social media strategy more unified and consistent across all platforms.
What Exactly Do Social Media Management Services Include?
The most basic thing is to create and manage social media accounts. Other than that, our experts will keep an eye on your accounts, answering questions and comments, delivering monthly performance reports, and performing other related activities; all comes under our social media management services.