2 minutes

R3SET: Steering Digital Triumph with Eridium’s Strategic SEO Expertise

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R3SET, a Pharma Brand specializes in pain relief products. Dedicated to its mission, the brand aims to deliver impactful solutions for pain, helping individuals regain their daily routines and rekindling a profound sense of well-being. 

R3SET strategically partnered with Eridium with the objective of improving the website’s positioning in search engine results, ultimately increasing its Brand prominence, visibility and Website Visitors.

Solutions

Eridium formulated an SEO strategy that not only surpassed conventional approaches but also represented an innovative leap in digital optimization. 

Building on this framework, the subsequent process unfolded with strategic precision to bring the SEO strategy to life.     

Strategy

  • Deep correlation of the high intent and business performing keywords from paid campaigns, search console, google research tools for choosing the most impactful keywords for Organic website optimization. This encompassed the choice of keywords to get max.
  • Devising the seo developers approach for building the website highly smart technologically yet fast enough for search and usability.
  • Devising the small website architecture with content strength built around the core keywords and products to compete against the mammoths of the pharma industry in smallest time period
  • Built comprehensive link distribution strategy and correlated to all marketing activities (PR, Influencers and others) generating hundreds of highly impactful links every month
  • Seamlessly integrated seo efforts with campaigns, analytics, research tools getting the best view of the impact across all seo activities.

Results

  • Top positions across 250+ Brand Keyword combinations.
  • Topmost positions across 1300+ Business keyword combinations
  • 10x increase in impression for business keywords 
  • Organic visitor increase by 10x (Thousands of visitors) within 6 months
  • Backlinks increased to 7,000+within 6 months.
  • Website health score improved to an outstanding 98%.

Conclusion

Through a collaborative effort with Eridium, R3SET underwent a notable digital transformation, achieving heightened organic visibility, strengthened website authority, and a substantial increase in user engagement. Eridium’s strategic SEO initiatives led to top-tier search rankings, a significant uptick in organic impressions, and improved conversion rates, firmly establishing R3SET’s success in the digital landscape. 

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Performance Marketing Analyst

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Performance Marketing
Job Description
We are looking for a Performance Marketing Analyst to run PPC campaigns and monitor paid search budgets. You should be well-versed in the principles of Search Engine Marketing (SEM) and Social Media Marketing (SMM). You Should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Responsibilities:
Participate in forming effective performance marketing strategies.
Launch and optimize various PPC campaigns.
Oversee accounts on the search and social media platforms (e.g., Google Ads, Bing, LinkedIn, Facebook).
Be involved in keyword selection and audience targeting.
Monitor budget and adjust bids to gain better ROI.
Track KPIs to assess performance and pinpoint issues.
Produce reports for management (e.g., dashboards).
Write attractive and concise copy for adverts.
Suggest and develop new campaigns across multiple channels.
Find ways to reduce the risk of click fraud.
Keep abreast of PPC and SEM trends.

Account Manager

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Account Management
Job Description
We are looking for a Digital Account Manager with experience/proficiency in performance marketing, SEO and a strong customer success approach. Must have a knack and love for everything in the digital space. You should be able to contribute to company growth through creating and maintaining long-term and successful client partnerships.

Responsibilities:
To understand the client and the brand and become the brand custodian
Be the central point of contact for clients and internal teams
Build strong, long-term client relationships and maintain frequent contact
Create digital strategies and program planning for your brands
Analyse digital campaigns results and create corrective solutions if needed
Have a clear understanding of the clients’ needs and business objectives

Recruitment Intern

Eridium
Bengaluru | Karnataka
Internship
99+ Employees
HR
Job Description
HR Intern responsibilities include updating our employee records with new hire information, screening resumes, and scheduling interviews. If you're interested in kickstarting your career in HR and getting a closer look at how our company approaches payroll, recruiting, and employee development, we'd like to meet you.
Ultimately, you will assist in organizing and coordinating our HR policies and procedures.

Responsibilities:
Update our internal databases with new employee information, including contact details and employment forms
Screen resumes and application forms
Schedule and confirm interviews with candidates
Post, update, and remove job ads from job boards, careers pages, and social networks

Search Engine Optimization Executive

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
SEO
Job Description
As a Search Engine Optimization Executive, you should have a good experience and understanding of Search engines strategies, optimization techniques / Practices and should be well versed with customer and market dynamics.

Responsibilities:
Reviewing and analyzing client sites for areas that can be improved and optimized
Master of SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Recommend and execute strategies for content development in coordination with SEO goals – general and keyword specific
Writing powerful calls-to-action to convert visitors
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
Good Knowledge of backlinks strategies and functionality aspects
Familiarity with WordPress or other content management systems
Communication to team and management on project development, timelines, and results

Designation Name

Eridium
City | State
Full Time
99+ Employees
IT Services and IT Consulting
Job Description
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