4 minutes

Quick Commerce: The Faster Version of E-Commerce That’s Driving Marketing Growth

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Our daily quick purchasing decisions are like puzzle pieces fitting perfectly into the larger canvas where Quick Commerce doesn’t just survive – it thrives, constantly exceeding our wildest expectations. In fact, the Quick-commerce segment, an important element of the e-commerce sector, has undergone remarkable growth during the post-pandemic period and is projected to exceed $72 billion by 2025. It means for businesses that aren’t quick on their toes, fulfilling rapid expectations face a constant battle to keep customers engaged. This isn’t limited to e-commerce SEO services, it is something more than that. 

The reason?

Customers crave results with the swift magic of a click in present times. This impatience is a decisive factor influencing their purchase decisions. Imagine a customer ordering groceries in the morning and having them delivered to your doorstep before they finish their coffee. 

So, how does your quick commerce business stand out among the crowd? Eridium, the e-commerce SEO agency, is here to help you. We follow some carefully crafted strategic solutions that deal with this issue.

Minimal waiting time, rapid ordering, efficient store operations, and a curated selection of relevant products – all underscored by the core of operational efficiency residing in the technology itself.

In line with this commitment, our team has strategically employed Marketing Technology (Martech) to analyze data. Our finely tuned algorithms go beyond prediction, offering businesses personalized product recommendations that not only meet but exceed customer expectations, fostering lasting connections.

After all, in a world where customers have plenty of choices, businesses that use tech to build relationships and meet individual preferences stand out! 

Precision is the key when it comes to retaining customers, and that’s why we always initiate strategic audience know-how with intricate data-driven analysis, utilizing various platforms such as Microsoft Clarity and Hot Jar. By delving into demographics, behaviors, and preferences, we finely tailor the advertisements to specific customer segments. This meticulous approach significantly enhances the likelihood of quick conversions, aligning offerings with the unique needs and interests of each group. 

Dynamic ad campaigns are all about grabbing attention and making people hit that ‘buy now’ button super quick. 

Here we focus on showcasing specific products, enticing promos, and limited-time deals that make people go, “I need this now!” 

But that’s not all – the campaigns also know how to hit the right notes on special occasions. Whether it’s a holiday, a festival, or a unique celebration, product-centric campaigns seize the moment, turning ordinary days into opportunities to shine. So, on particular weekdays or special occasions, these campaigns take center stage, orchestrating a harmony of promotions that captivate audiences and make each moment count.

By highlighting specific products and creating a bit of urgency with time-limited offers, we are not just keeping up with trends – we’re leading them. It’s like staying on top of what your audience really wants. 

Let’s delve deeper. We go beyond merely adapting campaigns for compact screens; we’re intricately crafting them specifically for mobile platforms. By doing so, your business can ensure that users on the move experience a seamless and efficient purchasing journey. 

Our mobile-first strategies recognize the unique preferences of mobile users, providing an interface that is not only visually engaging but also optimized for quick and intuitive transactions. Whether it’s streamlining the checkout process or designing captivating mobile-friendly visuals, our strategic e-commerce SEO services and solutions prioritize the mobile experience, acknowledging the significance of reaching and engaging with consumers wherever they are. 

Then, there’s retargeting. It’s the art of reminding users about products they’ve shown interest in but didn’t snag. With the help of our strategically targeted ads, your business can entice these potential buyers to come back, sealing the deal on what might have been a missed opportunity.

It’s like leading an old friend down memory lane, refreshing their favorites, and gently guiding them to that satisfying click. After all, each click is an opportunity for your favorites to make their way back into your cart.

So, to wrap up, always remember, that it’s always about the seamless journey from craving to satisfaction, from order to delivery in the realm of quick commerce, and your business must embody speed, precision, and a customer-centric approach, all, to place customers at the center. 

As your business explores the landscape of digital strategies, embrace Eridium’s winner plans: dynamic ad campaigns, mobile-first magic, e-commerce SEO optimization, and the art of seizing the right moments.

Your brand success isn’t just about attracting customers; it’s about creating a delightful experience that keeps them coming back for more!

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Our Winning
Solutions

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We Offer

01

Search Engine Marketing

Eridium helps you outrank competition with strategic visibility on search engines and adds the most powerful engine of growth (highest consumer intent) for conversions or conversations.

02

Display Marketing

By following your customers wherever they go, we influence decision making strategically at all stages of the conversion funnel and create a powerful brand.

03

Social Media Marketing

We influence your customers through vast audience reach and power of conversations. Our team deploy advanced cross platform targeting and retargeting based on social activities and interest of users.

04

Programmatic Advertising

We focus on data Driven Visibility for optimum ROI. By harnessing the power of data to automate media buying, our experts work hard to get visibility through the most premium ad inventory on the internet.

05

Video Marketing

With the aim to make your brand go viral, we exploit the most effective way of delivering a message with the most advanced contextual targeting tools.

06

In Game Marketing

We know that mobile games are the second largest ad channel after TV, bigger than Hollywood. By creating an everlasting audio-visual impact without interrupting the user experience, we move forward in the right direction.

07

E-Commerce Marketing

Our team helps you outshine your competitor on retail platforms by driving incremental performance with strategic visibility and promotions.

08

OOH Marketing

To capture user attention outdoors, we increase your brand popularity by strategic positioning based on actual demography details of the footfall.

Plotting Your Northstar - Our Blog

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Performance Marketing Analyst

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Performance Marketing
Job Description
We are looking for a Performance Marketing Analyst to run PPC campaigns and monitor paid search budgets. You should be well-versed in the principles of Search Engine Marketing (SEM) and Social Media Marketing (SMM). You Should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Responsibilities:

Participate in forming effective performance marketing strategies.
Launch and optimize various PPC campaigns.
Oversee accounts on the search and social media platforms (e.g., Google Ads, Bing, LinkedIn, Facebook).
Be involved in keyword selection and audience targeting.
Monitor budget and adjust bids to gain better ROI.
Track KPIs to assess performance and pinpoint issues.
Produce reports for management (e.g., dashboards).
Write attractive and concise copy for adverts.
Suggest and develop new campaigns across multiple channels.
Find ways to reduce the risk of click fraud.
Keep abreast of PPC and SEM trends.

Account Manager

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Account Management
Job Description
We are looking for a Digital Account Manager with experience/proficiency in performance marketing, SEO and a strong customer success approach. Must have a knack and love for everything in the digital space. You should be able to contribute to company growth through creating and maintaining long-term and successful client partnerships.

Responsibilities:
To understand the client and the brand and become the brand custodian
Be the central point of contact for clients and internal teams
Build strong, long-term client relationships and maintain frequent contact
Create digital strategies and program planning for your brands
Analyse digital campaigns results and create corrective solutions if needed
Have a clear understanding of the clients’ needs and business objectives

Recruitment Intern

Eridium
Bengaluru | Karnataka
Internship
99+ Employees
HR
Job Description
HR Intern responsibilities include updating our employee records with new hire information, screening resumes, and scheduling interviews. If you're interested in kickstarting your career in HR and getting a closer look at how our company approaches payroll, recruiting, and employee development, we'd like to meet you.
Ultimately, you will assist in organizing and coordinating our HR policies and procedures.

Responsibilities:
Update our internal databases with new employee information, including contact details and employment forms
Screen resumes and application forms
Schedule and confirm interviews with candidates
Post, update, and remove job ads from job boards, careers pages, and social networks

Search Engine Optimization Executive

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
SEO
Job Description
As a Search Engine Optimization Executive, you should have a good experience and understanding of Search engines strategies, optimization techniques / Practices and should be well versed with customer and market dynamics.

Responsibilities:
Reviewing and analyzing client sites for areas that can be improved and optimized
Master of SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Recommend and execute strategies for content development in coordination with SEO goals – general and keyword specific
Writing powerful calls-to-action to convert visitors
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
Good Knowledge of backlinks strategies and functionality aspects
Familiarity with WordPress or other content management systems
Communication to team and management on project development, timelines, and results

Designation Name

Eridium
City | State
Full Time
99+ Employees
IT Services and IT Consulting
Job Description
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