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Eridium has won the prestigious IMPACT 22 award for the best SEO campaign for Wipro

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Eridium (www.eridium.com), announced it has won the prestigious IMPACT 22 award for the best SEO campaign for Wipro (www.wipro.com). It helps wipro.com achieve page top ranks for over 6,500 keywords.

The program over the past 18 months has helped Wipro position its offerings on page 1 results for over 6,500 highly competitive search keywords. The engagement spans search engine optimization for wipro.com with strategies for global and geo-local audiences. Eridium also works with Wipro in managing search engine marketing campaigns across search and display.

Eridium’s focus on delivering tangible results helped wipro.com achieve organic traffic growth of 180 per cent per year. Additionally, the new visitor acquisition improved by 76 per cent.

Speaking on the occasion Hall Roosevelt, General Manager, IMA said, “Congratulations to Eridium for their work with Wipro. The IMPACT awards recognize best practices within internet marketing and this year, Eridium stood out above the rest for their work in search engine optimization and integrated marketing.”

“We’re thrilled to win the IMPACT 22 award. Today’s digital landscape is changing rapidly. Driven by technology, our solutions are tailored to help brands navigate this continuous shift. By focusing on customer insights and intent, we have been able to take the Wipro story to the right audience on the right platforms,” said Vipin Guliani, CEO, and Co-founder, Eridium.

A digital performance marketing company, Eridium helps brands see, shape, and act on opportunities. Eridium differentiates itself by focusing on ‘Total Marketing’, wherein the focus is on delivering on business metrics. Eridium works with leading Fortune 500 brands and startups, with engagements across Technology, Pharma, and Consumer Goods industries.

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Our Winning
Solutions

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We Offer

01

Search Engine Marketing

Eridium helps you outrank competition with strategic visibility on search engines and adds the most powerful engine of growth (highest consumer intent) for conversions or conversations.

02

Display Marketing

By following your customers wherever they go, we influence decision making strategically at all stages of the conversion funnel and create a powerful brand.

03

Social Media Marketing

We influence your customers through vast audience reach and power of conversations. Our team deploy advanced cross platform targeting and retargeting based on social activities and interest of users.

04

Programmatic Advertising

We focus on data Driven Visibility for optimum ROI. By harnessing the power of data to automate media buying, our experts work hard to get visibility through the most premium ad inventory on the internet.

05

Video Marketing

With the aim to make your brand go viral, we exploit the most effective way of delivering a message with the most advanced contextual targeting tools.

06

In Game Marketing

We know that mobile games are the second largest ad channel after TV, bigger than Hollywood. By creating an everlasting audio-visual impact without interrupting the user experience, we move forward in the right direction.

07

E-Commerce Marketing

Our team helps you outshine your competitor on retail platforms by driving incremental performance with strategic visibility and promotions.

08

OOH Marketing

To capture user attention outdoors, we increase your brand popularity by strategic positioning based on actual demography details of the footfall.

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Performance Marketing Analyst

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Performance Marketing
Job Description
We are looking for a Performance Marketing Analyst to run PPC campaigns and monitor paid search budgets. You should be well-versed in the principles of Search Engine Marketing (SEM) and Social Media Marketing (SMM). You Should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Responsibilities:

Participate in forming effective performance marketing strategies.
Launch and optimize various PPC campaigns.
Oversee accounts on the search and social media platforms (e.g., Google Ads, Bing, LinkedIn, Facebook).
Be involved in keyword selection and audience targeting.
Monitor budget and adjust bids to gain better ROI.
Track KPIs to assess performance and pinpoint issues.
Produce reports for management (e.g., dashboards).
Write attractive and concise copy for adverts.
Suggest and develop new campaigns across multiple channels.
Find ways to reduce the risk of click fraud.
Keep abreast of PPC and SEM trends.

Account Manager

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
Account Management
Job Description
We are looking for a Digital Account Manager with experience/proficiency in performance marketing, SEO and a strong customer success approach. Must have a knack and love for everything in the digital space. You should be able to contribute to company growth through creating and maintaining long-term and successful client partnerships.

Responsibilities:
To understand the client and the brand and become the brand custodian
Be the central point of contact for clients and internal teams
Build strong, long-term client relationships and maintain frequent contact
Create digital strategies and program planning for your brands
Analyse digital campaigns results and create corrective solutions if needed
Have a clear understanding of the clients’ needs and business objectives

Recruitment Intern

Eridium
Bengaluru | Karnataka
Internship
99+ Employees
HR
Job Description
HR Intern responsibilities include updating our employee records with new hire information, screening resumes, and scheduling interviews. If you're interested in kickstarting your career in HR and getting a closer look at how our company approaches payroll, recruiting, and employee development, we'd like to meet you.
Ultimately, you will assist in organizing and coordinating our HR policies and procedures.

Responsibilities:
Update our internal databases with new employee information, including contact details and employment forms
Screen resumes and application forms
Schedule and confirm interviews with candidates
Post, update, and remove job ads from job boards, careers pages, and social networks

Search Engine Optimization Executive

Eridium
Bengaluru | Karnataka
Full Time
99+ Employees
SEO
Job Description
As a Search Engine Optimization Executive, you should have a good experience and understanding of Search engines strategies, optimization techniques / Practices and should be well versed with customer and market dynamics.

Responsibilities:
Reviewing and analyzing client sites for areas that can be improved and optimized
Master of SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Recommend and execute strategies for content development in coordination with SEO goals – general and keyword specific
Writing powerful calls-to-action to convert visitors
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals
Good Knowledge of backlinks strategies and functionality aspects
Familiarity with WordPress or other content management systems
Communication to team and management on project development, timelines, and results

Designation Name

Eridium
City | State
Full Time
99+ Employees
IT Services and IT Consulting
Job Description
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